About Floral Chain Group

We are an integrated group of companies engaged in floriculture.

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Constant Research

Our work starts with the constant research of new and better varieties, mutually developed with the needs and aspirations of our valued customers. With over 12 years of innovation we have obtained better varieties resistant to diseases, resulting in less use of fertilizers and pesticides. Varieties with short cycles of growth, evenness and symmetry and improved efficiency and productivity.

Quality Plants

The best plant material is selected thanks to our specialized company in multiplication and rooting. After an exhaustive health control and quality check, the small plants are delivered to production farms, ensuring a reliable, stable and efficient production.

Environmental Friendly and Social Responsible Farms

We have made a selection of exclusive production farms for our products, taking into consideration its climatic advantages, type of soil, geographical location and most important, sustainable management.  Farms must be environmental friendly and social responsible.  In this way we have selected the best farms in Ecuador and Ethiopia.

Excellent Service

A central office focused on commercial services and cash collection management. A central point where all our customer’s orders are processed with an excellent service.  Our commercial team remains always linked directly between customer needs and availability of all farms thanks to advanced technology systems

Specialized Logistics Center

A specialized Logistics Center in which purchase orders are processed after a rigorous quality control.  Using distinctive type of box packaging ready to be shipped by air or sea according to the needs of our valued customers.

High Quality and Freshness.

Distribution centers in Holland and USA where you receive the best products, with processes that ensure its high quality and freshness.

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Products

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Think Hypericum?, Think Romance!
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Think Eryngium?, Think Dynamite!
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Think Veronica?, Think Victory!
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The Group

Floral Chain Group has achieved trade relations, offering the best commercial representation services and cash collection management, with prestigious production and export companies around the globe.   It has made us one of the leading and most recognized companies in the flower industry.

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Floricentra del Ecuador

A central point in Quito – Ecuador where all our customer’s orders are processed with an excellent service, always linked directly between customer needs and availability of all farms.
www.floricentra.com

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Global Plants BV

Based in Holland, it starts the chain with constant research of new and better varieties, mutually developed with the needs and aspirations of our valued customers.

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Sierra Plantas

It is where the best plant material is selected thanks to it specialization in multiplication and rooting of vegetative material. Our unique nursery company.
www.sierraplantas.com

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Latitude 0º Farms

Flores Latitud Cero, with more than 18 years of experience, the main farm of the group located in Guayllabamba – Ecuador. With its 45+ hectares of production capacity, specialized in Spray types of Romance ® and exclusively Eryngium Dynamite®.
www.latitude0farms.com

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Alegria Flowers

Its constant dedication to quality and special weather conditions, with more than 16 hectares, has made it as the True Romance farm of the group in Ecuador.

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Asella Flowers

Our African based production farm, focused on meeting the needs of Dutch demand single type Romance stems. This 20 hectares Ethiopian farm located in Wolisso started in 2012.

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Eqflor

Specialized in growing single type Hypericum Romance® varieties thanks to its weather and soil conditions in Pifo – Ecuador. The main farm of Lucky Romance.

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Flor Encanto

The highest altitude Hypericum farm of the word, at near 3000 meter above sea level near in Tabacundo – Ecuador.  Its special conditions make it suitable for varieties such Red Light Romance.
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La Victoria

Our youngest farm, started in El Quinche – Ecuador in 2016.  Its soil characteristics and special weather conditions grows most of the greens Romance ® varieties.

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